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Why Millennials Eroticize Entrepreneurship
Nancy Harding in her book “Gender and Entrepreneurship” discusses how entrepreneurship has not only become an economic phenomenal but a cultural one too!
Remember the toxic masculine energy that is personified by a tall, broad shouldered male who provided economic security and also demanded social attention especially if you look at the romanticized Bridgeton books, in particular the Duke?
The energy of this outdated male has been masked in entrepreneurship and it is exciting however toxic it may look.
Not to say entrepreneurs don’t have healthy relationships, but that sadly, entrepreneurship has become another way men prove they are worthy of being called a man and women show up as feminists, unfortunately in small numbers seeing as there are more male entrepreneurs than female.
Ideas of what it is to be masculine which are viewed as the “ natural state”, while women have been thought to be much harsher placement in the same role because it feels like a movement, is what millennials see to be a place where masculine energy belongs as pointed out by Harding.
The biggest trait is that there is mystery to entrepreneurship because it is heavily censored to give off the atmosphere of perfection which is dishonest in some cases.
